These stories have taken place with some of our clients.

histoires-de-clients

Of course we cannot disclose the names of the clients, as the purpose here is only to share their experiences with you in order to help you avoid their mistakes or to provide you with web knowledge that will add value to your own experience as an entrepreneur.

01

A new client arrives who works in the health field and he mentions that all communications between his clients and him through his website must absolutely be confidential. This is, in our opinion, completely understandable.

02

Many of our clients have had several problems with the server where their website was hosted.

03

Many clients have told us that they had technical problems with their website and/or customer service problems of all kinds with their former web providers.

04

A client told us that he had previously signed a 3-year contract with a former SEO provider. And after three years not even a single important keyword for him was on page 1 of Google.

05

We introduced our service offering to a new client, they looked at us and said they had been looking for a company like Publissoft for at least 5 years.

06

A few years ago a client contacted us. He was in a panic because his main competitor was putting up big billboards on the side of highways.

01

A new client arrives who works in the health field and he mentions that all communications between his clients and him through his website must absolutely be confidential. This is, in our opinion, completely understandable.

And when we analyze his website we realize that the domain of his website is not secure. That is, it does not have an SSL (Secure Socket Layer) protocol. Which means that the data transferred between the web browser of one of its clients and the web server where the website is located or between other terminals is transmitted in clear text making the “http” protocol vulnerable to espionage attacks. This allowed hackers to intercept and see confidential information, such as credit card information, login information or patient health information. Therefore, when data is sent via a browser using the “https” protocol, SSL ensures that it will be encrypted and protected from interception in the journey between the browser and the server.

For this reason, it is very important for any company to have a secure website, because no one wants their communications to be spied on, especially since Google penalizes the ranking of companies for not securing their clients’ data. That’s why at Publissoft we offer free SSL to all our clients who do SEO with us. Some companies charge up to $100 per year for this service. But we believe all our clients without exception are entitled to fair security so we offer it for free.

02

Many of our clients have had several problems with the server where their website was hosted.

The following are some of the problems experienced:

  • Very slow download speed of their website at mobile level due to server capacity issues using old technologies and therefore rendering a very bad experience for their clients. Also, it is known that when a website takes too long to load almost all of us do the same thing we just abandon the search.
  • Google detected SPAM being sent from the client’s website because the server where their website was hosted was insecure. This is really bad for any website’s SEO. Google penalizes a lot of websites source of SPAM. Moreover, when you see these websites they seem quite normal, meaning that you can’t see these problems with the naked eye of course, however Google has very powerful filters to detect these anomalies.
  • The server where the website was hosted was crashing quite often leading to the unfortunate consequences that one can imagine.
  • The client’s website and all emails disappear. Unfortunately, this has happened to some clients and of course it is a big problem to see the website and all the emails disappear without being able to access them again.

    And this happened to a very well-known hosting company. The problem is that they received an attack on their servers and the backups were made on the same server where their websites were located. This is very unprofessional coming from these companies. It shows how they don’t have a real expert at the server level to take care of their clients. And for a company to lose its website and all communications with its clients is evidently very serious, in some cases it is a matter of life and death for a company.

  • The server resources were very limited for the client and required the client to pay for access to more disk space in the server. As a result, the client had to regularly waste time and money dealing with this inconvenience.
  • The hosting company did not want to give access to the client’s website in order to transfer it. You should be aware that you are the owner of your website so you have every right to move your website to the server of your choice.
  • Security problems of all kinds such as websites having been compromised by hackers.

Because we have observed all these problems and other problems that we will not list here since there are many more and have many causes such as these hosting companies not having real experts in server hardware and software technologies, not wanting to invest in servers with the latest technology, etc.

This is why we at Publissoft have found the definitive solution and we are one of the only companies in North America to offer hosting of such a high quality at no cost to all our SEO clients who work with us.

We have built high performance servers for you so that Google bots and your clients will have a very positive experience with your company’s website (some of our competitors charge up to $250 per month for the type of hosting we offer to our clients for free).

03

Many clients have told us that they had technical problems with their website and/or customer service problems of all kinds with their former web providers.

For example, unavailable functionalities, pages with errors, recurrent delays when the client requests modifications to the website, problems with exorbitant amounts of money charged for web programming, etc.

It is evident that there is a huge problem of manpower shortage in web agencies.

At Publissoft we do not have this problem, we have excellent programmers in great quantity and programmers with talent to ensure that your needs are always handled with very acceptable deadlines.

04

A client told us that he had previously signed a 3-year contract with a former SEO provider. And after three years not even a single important keyword for him was on page 1 of Google.

We analyzed his entire website presence on the Internet and indeed this provider had done almost nothing to get the client on page 1.
We signed this client up with a 6-month contract and made some very positive changes to his website.
We applied all our SEO work and after 3 months the client had started to appear on page 1 and after 6 months the client told us that he was receiving between 3 and 7 calls a day from interested customers. After 4 years with us the client is still very satisfied, because not only were we able to get him on page 1 of Google with his best keywords, but we kept him there consistently all these years.

For about 90% of our clients, we are the only marketing source they have that allows them to get the customers they need.

05

We introduced our service offering to a new client, they looked at us and said they had been looking for a company like Publissoft for at least 5 years.

The client has an online store with a lot of products and not only was the number of visits per day very low at about 10 per day but their site was very slow and they could not connect the products on their website with their inventory software. When we told him we were able to solve all these problems without charging more than his monthly fee he was very happy. This client has been with us for over three years. Before Publissoft he was selling about $5000 a year on his online store.

Today he sells over $200,000 a year in the US and Canada. He thanked us a lot too, because when the pandemic started he had to close his physical stores and was convinced he wouldn’t have survived without his online sales. All of his store software is still up to date, he receives more than 500 visits per day now, his download speed is very fast and he no longer has to worry about technical problems or traffic on his website. He now focuses on his online sales and in physical stores, as traffic in his physical stores has increased by 5 times because consumers will search online before going physically.

06

A few years ago a client contacted us. He was in a panic because his main competitor was putting up big billboards on the side of highways.

At the time, his website was getting about 25 visits a day. He thought his competitor was going to take a big share of his market with these big advertising signs. We listened and reassured him that by taking a good SEO package with Publissoft he would become available to the vast majority of potential customers interested in buying his services online. We told him that no matter what happens outside of the internet the fact is that when customers are ready to buy they go to Google and decide on a provider that is on the first page. The client listened to us and in a few months we tripled his number of potential customers (visits).

Today, after 4 years, his daily visits are between 300 and 500 per day. The client has greatly increased his investments with us, because he understood that his packages were extremely profitable.